Content Specialist Job at The Planet Group, Boston, MA

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  • The Planet Group
  • Boston, MA

Job Description

Content Specialist

Location: Based on Boston preferred, hybrid role, will be in office 3-4 days per week

Length: 12 months, likely to extend / convert

Pay: ~$30 / hr dependent on experience (W2 and benefit options)

What you will do

  • Partner with internal and external stakeholders to develop cross-platform social media strategies, including advising on content, platforms, timing, ad formats and targeting.
  • Act as day-to-day contact for and manager of assigned projects, campaigns and/or pitches. This will include liaising with internal groups and outside agencies.
  • Lead all project management efforts, from content planning and copywriting to compliance submission and execution.
  • Drive execution of campaigns and initiatives to provide maximum value to the firm’s clients, prospects and interested parties, on time and in scope.
  • Coordinate creation of daily, weekly and/or monthly reports for campaigns and initiatives in alignment with scope requirements.
  • Review reporting and identify opportunities for optimizing, improving and/or building on campaigns.

Content Specialist Skills Requirements:

  • 3+ years’ experience working in a financial services marketing group; familiarity with and interest in investment management topics.
  • Background in retail banking, financial services, or investment-related content creation.
  • Knowledge of financial advisory marketplace a plus.
  • Hands-on experience with Meta, LinkedIn, TikTok, and Reddit content management tools and proficiency in crafting platform-specific content.
  • Strong storytelling and copywriting skills, with a focus on retail investor education and engagement.
  • A strong copywriter, comfortable breaking down complex financial services content into engaging, jargon-free social media posts while remaining true to the brand.
  • Exhibit superior written and oral communication skills.
  • Flexibility and responsiveness to deal with complex problems and strategic opportunities on the fly – must be able to think on your feet and nimbly go from 10,000 foot view to ground level and back.

Job Tags

3 days per week,

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