Job Description

HIP, a leader in orthodontic marketing and growth strategies, seeks a dynamic Marketing Strategist to collaborate with partners on innovative digital marketing strategies. In this role, you'll manage extensive partner communications, facilitate training calls, and provide strategic digital marketing guidance to help partners achieve their growth goals. This is the perfect opportunity for a detail-oriented professional with exceptional organizational skills and a passion for building strong, results-driven relationships.

As a Marketing Account Strategist , you'll play a pivotal role in coaching and collaborating with practice owners to optimize digital marketing strategies and maximize ROI. Your day-to-day responsibilities include:

• Strategic Problem-Solving: Address partner concerns, including lead quality, ad spend optimization, CRM training, website updates, SEO strategies, front desk and team training, and diagnosing CRM issues. Your ability to think critically and provide clear, actionable recommendations will be key to your success.
• Coaching Through Marketing Reviews: Conduct 5-10 weekly calls with practice owners to review marketing performance, identify areas for improvement, and provide actionable strategies. You'll proactively solve challenges, offer tailored training, and ensure partners understand how to drive their marketing results forward.
• Email Communication Management: Handle 25-30 daily emails covering a variety of partner inquiries. This requires exceptional attention to detail, coordination with internal HIP teams, and a solutions-oriented approach to ensure partners receive timely and comprehensive responses.

This role is designed for a skilled communicator and strategic thinker who thrives on building strong partnerships, guiding practice owners to success, and delivering measurable marketing impact.

RESPONSIBILITIES:

• Develop and Drive Digital Marketing Strategies: Collaborate closely with partners to identify opportunities, create tailored strategies for paid search, social media marketing, SEO, and web performance, and ensure efforts align with driving measurable ROI.
• Partner Management: Manage relationships with up to 40 partners simultaneously, ensuring personalized support and high-value communication across multiple platforms, including email, SMS (via CRM), phone calls, Zoom, and Slack.
• Strategic Training Facilitation: Lead training calls with confidence, equipping partners and their teams with the knowledge and tools to execute and optimize digital marketing efforts effectively.
• Performance Optimization: Analyze campaign performance and partner feedback, leveraging insights to refine strategies that continuously maximize results and ROI.
• Tech-Savvy Execution: Utilize multiple software tools, such as CRMs (HighLevel), project management systems (ClickUp), and analytics platforms, to ensure seamless execution of campaigns and communications.
• Time Management and Prioritization: Effectively juggle a high volume of tasks, pivoting quickly when needed while maintaining clear communication with internal teams to ensure all projects stay on track.
• Customer-Centric Communication: Maintain a professional and positive "my pleasure" mindset, delivering 5-star service that builds trust and enhances partner satisfaction.
• Team Collaboration: Work cross-functionally with internal teams to streamline communication and execution, ensuring all strategies and updates align with broader company goals.
• Industry Knowledge: Maintain or quickly acquire a deep understanding of the orthodontic and dental fields to provide partners with highly relevant and impactful insights.

REQUIREMENTS:

• 3+ years of proven experience optimizing strategies to achieve measurable results across Google Ads, Meta Ads, SEO, web performance, and social media marketing. Demonstrated ability to craft and refine campaigns that drive growth and deliver ROI.
• Must be highly motivated, self-driven, and passionate about using digital marketing expertise to help partners and the company grow.
• Strong knowledge of paid search, social media marketing, SEO, and web performance optimization is essential.
• Demonstrated ability to manage relationships with an average of 40 partners at a time while maintaining high service and responsiveness.
• Must be tech-savvy and able to switch between multiple software platforms, including CRMs (HighLevel), project management tools (ClickUp), and analytics dashboards.
• Excellent communication skills, with the ability to clearly and directly communicate strategies and results to partners and internal teams.
• Strong organizational and time management skills, with the ability to prioritize daily tasks and pivot quickly when necessary.
• Experience crafting and delivering training sessions, confidently guiding teams to improve their marketing strategies and execution.
• Customer-focused with a “5-star service” mindset and a professional, positive attitude when addressing partner needs.
• Willingness to learn about the orthodontic and dental industry, with the ability to translate digital marketing strategies into practice growth opportunities.
• Must have reliable high-speed internet and a dedicated, distraction-free workspace.
• A humble attitude with a willingness to ask questions and collaborate for continuous improvement.

ABOUT HIP:

At HIP, we don't have clients—we have partners. Everything we do is rooted in a collaborative mindset, where we grow together and succeed together. Our core values aren't just words on a slide; they're how we show up every day to make a difference for our partners, their teams, and their communities.

Bring Your Genius

What are you passionate about? What gets you in a flow state where work doesn't feel like work? Everyone here has something they're great at—a zone where they can bring energy, passion, and focus. That's your genius. It's not about just showing up; it's about showing up with purpose and using your unique talents to push us all forward.

Elevate Others

Success isn't about climbing the ladder alone. It's about lifting others up along the way. Whether it's mentoring a teammate, helping a partner's team crush their goals, or just stepping in to support someone, we're here to make sure everyone around us wins. Elevating others isn't just a nice idea—it's how we get better together.

Drive Value

It's not about just checking the boxes. It's about asking, is this actually working? Does this help our partners succeed? If something's not driving value, we rethink it. We're here to add real, measurable results—not fluff. And sometimes, that means going beyond the usual playbook to figure out what's best for this partner, right now.

Own It

This is simple: take responsibility. If you're in a role, own it. If something needs fixing, fix it. No passing the buck. We trust every person here to show up, take charge, and deliver. It's not about perfection; it's about stepping up and doing the work—together.

These aren't just ideas—they're what make us HIP. Let's live them out every single day.

Brand Promises

At HIP, these promises guide how we serve our partners every day. They reflect what we stand for and how we ensure meaningful impact.

We Are More Than Marketing

It's not just about running ads or generating leads. That's just the starting point. HIP goes deeper to help partners grow their practices, strengthen their teams, and build scalable systems. Marketing is only one piece of the puzzle. The bigger picture is about transforming practices for long-term success.

We Provide a Holistic Approach

Everything in a practice is interconnected—operations, team structure, marketing, and patient experience. HIP takes a step back to look at the full picture. It's not about quick fixes but about ensuring that every piece works together to create sustainable growth.

We Provide a White Glove Experience

HIP aims to deliver an elite level of service in every interaction. Whether it's a call, a meeting, or a solution, partners should feel valued and supported at every step. It's about creating an experience where partners know their success is always the priority.

We Go Beyond the Business

HIP is focused on building real relationships with partners. It's not just about numbers or transactions—it's about understanding their goals, challenges, and vision. When there's trust and connection, the partnership goes beyond just business. It creates a foundation for mutual success.

BENEFITS:

• 401(k) matching
• Dental Insurance
• Health Insurance
• Vision Insurance 
• Life Insurance
• PTO eligibility after 90 days of hire (10 vacation days the first year of service, unlimited PTO starting year two, flexible partial days, and sick/ personal days)
• Remote position (You MUST be located in the US.)

SCHEDULE: 

• 8-hour shift (You will be expected to track time.)
• 8 am- 5 pm CST 
• Monday to Friday  

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