Job Description

About the Role

Our client, a US-based B2B SaaS company, is looking for a skilled  Marketing Specialist who can support and execute their digital marketing strategy. The ideal candidate has strong hands-on experience managing websites, running paid ads, setting up automations, and designing marketing materials—while staying reliable, detail-oriented, and committed to long-term work.

This role is perfect for someone proactive, organized, and can work independently with minimal supervision.  A minimum of 2 years of experience working with US-based clients in a similar marketing role is required.

Key Responsibilities

• Manage and update WordPress sites, including plug-ins, landing pages, and site performance
• Set up and maintain HubSpot automations, workflows, forms, and email marketing sequences
• Run and optimize Google Ads, Meta Ads, PPC campaigns, and A/B tests
• Support ongoing SEO efforts: keyword research, on-page optimization, and content support
• Manage social media content and scheduling across multiple platforms
• Create marketing visuals using Canva or Adobe design tools
• Track KPIs and performance insights across marketing channels
• Assist with the execution of the marketing strategy and campaign delivery
• Collaborate with the team to ensure branding and messaging consistency

Requirements

• Minimum 2 years of experience in a similar digital marketing role for US clients (mandatory)
• Strong skills in  WordPress website management and plug-ins
• Experience with  HubSpot (forms, workflows, automations)
• Hands-on experience with  Google Ads, Meta Ads, PPC, SEO, and social media marketing
• Solid design experience using  Canva and/or Adobe tools
• Ideally, experience in  B2B SaaS marketing
• Excellent written and spoken English
• Highly reliable, organized, detail-oriented
• Able to work US business hours and stay consistent with attendance

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